Sell More Online

Let 800+ Million facebook users easily login and shop in your webShaper Stores (works for mini / soho / biz)

1) Logon to https://developers.facebook.com/apps

2) Click on Create New App (Button on top right)

3) Key in your App Display Name. (You can input any name you like.  But we recommend put up your store domain, if your domain is www.webshaper.com, then you just key in webShaper)

note: you can skip App Namespace

4) Don’t miss out these 2 Important Fields (illustrated in picture above) else error will be prompted

App Domain: yourwebstore.com
(Eg webShaper.com, without the “www” in front. )

Site URL: http://www.yoursite.com/fb/
(Eg http://www.webshaper.com/fb/, don’t miss out  “/”)

5) Copy the AppID (same as API Key) and AppSecret Value and paste into webShaper’s setting below:

6) You are done~! Whenever a visitor clicks on sign in / register, they will be able to choose a normal sign up, or just login with their existing facebook account!

Now see how live webShaper stores (Gameon.com.my) utilizing Facebook Connect + LIKE to take advantage of the social commerce at http://goo.gl/e0Dl0

Stay tuned! More social commerce driven features will be released! Till then, why don’t spend 30 seconds sign up a webShaper Free Trial?

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Some clients & prospects check with us whether we have the “new facebook feature” yet, as provided by some of our competitors.

Basically this is what the feature does – when merchant upload new products on the webStore, the products list are updated on the facebook page (wall) too.

Questions is, does it  make sense?

We give it a long & hard thought, It does make sense, if and only if you only upload 1  or 2 products at one time.

What happens if you upload a 10 or more  new products (which is pretty common for most merchants)? so it will become something like this below:

Now, let’s put yourself in a consumer’s shoes, would you even bother LIKE SUCH FACEBOOK PAGE ?

The answer is obvious, it looks like a spammy product page where people will avoid like a plague, and worse, with only one way communication aka ZERO ENGAGEMENT. The chances of your post appearing on your prospects or consumers wall is pretty dim.

That’s NOT how you are going to make your customer love you more (so they will buy even more !)

Now, let’s take a look just a few perfect examples by our wonderful clients. They shows us what engagement is all about.  Try see how many comments & like they are getting for their facebook wall posting.

so, the key is Engagement, by selectively hand pick the topic,  content, promo,  or product which will spur interest, get feedback, excite them to participate, is what Facebook does best. and is what every online merchants should be doing.

Today, most people visit facebook to connect with friends, to checkout fren’s photo, to see what their friends or families up too. Very few of them are in the mood or buying stuff, period.  Hardsell on product list just WON”T WORK.

So it’s time to rethink how you market your page and how you plan to reconnect with your fans / clients with heart!

On last note, We think, deciding on what NOT to do, is far more important than what to do.  It’s way to easy to fall into a trap by trying to be everything everybody else  did (esp competitors).  We just have to say, no, we are so-not going to build this. Have a great weekend ahead.

More valuable posts you shouldn’t miss!

http://mashable.com/2011/04/06/facebook-engagement-data/

http://blog.hubspot.com/blog/tabid/6307/bid/11953/How-to-Encourage-Engagement-on-Facebook.aspx

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1) Stock holding

Normally a stock quantity is deducted ONLY when a you have a payment confirmation on the order (aka status = “processed”). However, some of  the merchants  want to deduct the stock quantity even though payment yet to be received. Thus we introduce Stock Holding Status – Basically it “holds” the stock, while awaiting payment confirmation when the order status is still  “pending“.

2) Custom Form Fields

(Advanced feature for bizStore only!) – Now you can get more information about your customers as you would like! Eg, if you are selling fashion online, you might want to  know more about your customer’s sizes  (aka BUST, WAIST, HIP), or you probably want to know about their favourite colours or pets too! These are very useful information which you can utilize to offer more relevant deals (thus sell more) or to personalize certain marketing campaign targeting to specific clients only!

3) New template editor

New template file editor with improved stability and also easily revert back to last saved changes!

4) Size Chart (sohoStore & bizStore only!)

What’s the must have feature for fashion sellers? Almost every online shoppers will checkout the Size Chart to make sure the sizes fit before they place their order. Now we got this built-in as part of the feature too!

5) Estimate shipping cost

Notice the link appear on the shopping cart page? Now your customers can effortlessly estimate the shipping cost even before they checkout! This is designed to improve the overall online shopping experience with the goal of helping them make better purchase decision.

6) 1-click shipping Setup for Singapore Speedpost

1-click, is all you need to setup Singapore Speedpost Shipping Rate. What normally takes one or 2 days, we have significantly shorten it to just a few seconds. Saving you enormous amount of time. Of course, not forgetting Malaysia Online Merchants can do so too with Poslaju too. Don’t miss out the PosLaju Special Promo exclusive for webShaper Stores only!

 

7) Discount Codes (Expanded!)

An improvement on existing discount code feature. Now, you can easily create multiple discount code for the same discount rules. This is very very useful especially for those online merchants who are a special promotion on the popular group buying sites like Groupon, Everyday, Mydeal etc!

As you can see here, this enhancement is already being utilized by webShaper merchants.

http://www.mydeal.com.my/deals/kuala-lumpur/RM30-for-Shopping-Voucher-at-Fashion-Barrage

http://www.groupsmore.com/cities/multiple-cities/deals/dooodolls

8 ) Product Feed (bizStore only)

More ways for you to get traffic! – This new product feed (XML-based), contains all your product details (name, pricing etc) readily to be exported to 3rd party marketplaces or online shopping search engine.

Last but not least, we fixed a lot of bugs too. We hope you enjoy the new features and we are already working hard on new ones. bringing more innovation to webShaper to help you SELL MORE ONLINE.

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Do you know next week, 12-14th August  2011, Malaysia will have its first ever ecommerce fair organized by Malaysia #1 Online Marketplace – Lelong.my?

Come talk to us at Booth 1001 (Checkout the complete floor plan here) if you

1) Thinking of starting up an online store (and you already know what you want to sell)
2) Thinking of expanding your retail business via e-commerce
3) Already own a blogshop and want to turn your “hobby” into an own-branded webStore!

There’s talk on e-commerce too, we will be talking!
(Speaker: Adrian Oh, co-founder of neowave)

See the full list here

http://ecfair.lelong.com.my/2011/whats-happening-at-the-lelong-my-e-commerce-fair/

And don’t miss out these Online Marketing Workshop brought to you by iTrain + Lelong!

http://www.lelongmail.lelong.com.my/ecfair2011/lelong20110808.html

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So why bother setup a blog for your eStore? For us, what comes top in mind is all about sharing!

Top 3 reasons we can think of
1) Share what you know best on what you sell and be an expert!

2) If people like the content you share (quality matters), they will link to it!

3) Then you will rank better than competition (in a longer term, for sure) than your competition!

below is a simple illustration as we covered in SEO for eStore

Let’s focus on the easiest way to start:

Step 1 – Decide your blog url

A good and easy name would be BLOG.yourwebstore.com

once you have decided on the blog url, let us know.

we will setup a CNAME record point to blogspot.com (ghs.google.com)

Step 2 – Setup your subdomain

Login to blogspot.com with your username / password, then go to Settings > Publishing

Underneath Advanced Settings, put your domain as

blog.yourwebstore.com

Step 3…

There’s no step 3, it’s all done! LOL and don’t miss out a superb slides below on blogging for eCommerce!

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Don’t miss this !

Then check out the king of e-commerce
Inspired? You should be!

Rome wasn’t built in one day, and you can do it too!

How? Start selling online now with webShaper miniStore – as low as RM 1 per day only!

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Here we compile a list of FAQs for all the new e-commerce merchant & online sellers using PayPal to take payments, if you find it useful, please link from your blog, or share it on facebook or twitter!

Q) What is the maximum amount I can withdraw from PayPal to my bank account?
A) Officially, there’s no upper limit. However, if you transfer funds below a certain amount, there might be a surcharge.

Eg for Malaysia online merchants, if the amount transferred is less than RM400, you will be charged RM3.00.  for Singapore online merchants, if the amount transferred is less than SGD 200, you will be charged SGD1.00. For US Merchants, regardless of the mounts being transferred, it’s always FREE!

Check the PayPal withdrawal fee (to your bank account)

Q) Do i need a PayPal Premier or Business account to sell online?
A) Yes, you can start with either a premier or business account. But we always recommend a business account for merchants with a proper company setup. (Interesting read: Should Malaysia Business Register with ROC?)

Before you register, get ready your credit / debit card for verification purpose, see PayPal Verification here.

Then click below to register for a PayPal Account!

Q) How do i do refund via PayPal?
A): Very simple! PayPal let online merchants do a 60-Days Full Refund (at no additional charges, period) for any transaction!

Q) If I use Paypal to take credit card payment, would my customers need to have a Paypal account to buy from my online shop?
A) Great question! Yes and No. It really depends on a lot of factors (your client IP address, country-of-origin, credit card issuing bank, amount of transaction, time, devices etc).

But general rule of thumb is, if your customers don’t have PayPal account, and their purchases exceed a certain amount (let’s say, USD $ 100), PayPal might require an account creation before the transaction can goes through.

Q) How much is the transaction fee for PayPal?
A) Since PayPal is Global, in short, it normally divides its fee into Domestic (Local) vs Cross-border. 

Eg if you are Malaysia Merchants, below is the Domestic Fee (Local) when someone in your country pay you in RM

https://www.paypal.com/my/cgi-bin/webscr?cmd=_display-receiving-fees-outside

While below is the fee for cross-border payment (buyers outside Malaysia)

https://www.paypal.com/my/cgi-bin/webscr?cmd=_display-xborder-fees-outside&countries=

Q) On the payment page, what would my customers see? Do they see a page where they can simply enter their credit cardnumber (and Paypal takes care of the transaction “behind the scene”)? Or dothey see a page with a Paypal button, and they would have to click on the button, which leads to an external Paypal page?
A)  Another good question. means you know how this works. the 2nd one is what your customer will see. The “behind the scene” processing is called PayPal Website Payment Pro and it is only available for US Merchants only.

Take a look at the PayPal Purchase Flow (website payment standard) for webShaper Stores

http://www.webshaper.com.my/learn/video/paypal-purchase-flow.html

Q) If i have more then 1 website of e-commerce. Does that means i’ve open few more paypal a/c for each individual website? or there is a way that i can link it all together?

A) You can use the same PayPal account for all the different eStore. But take note it might create confusion as client will get email notification which the domain is different from your existing webStore.

Eg your customer might be buying at www.abc.com but getting payment email notification from paypal@xyz.com.

Q) Does PayPal Accept Amex? 

A) Yes it does. however, PayPal only accept USD currency via Amex, if your customer trying to checkout in any other currency (eg GBP, MYR, SGD etc), they won’t be able to complete the transaction successfully.

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Not every  products are meant to be sold online .

Online, is a powerful channel you must tap into if you are into retail business! But how about for those whose customers are mainly dealers, wholesalers? What if you want just a Gorgeous looking, Search Engine Friendly e-catalog displaying your products and get them to contact you for further enquiry?

Is webShaper for you then?

The answer, is of course,  YES! 

webShaper has something unique, what we call HYBRID –  you choose to run it as eCatalog, or eCommerce, or a fine mix of both.

Firstly, you can switch between Online Catalog vs Online Store with just a click. When online catalog mode is switched on, the “Add to Cart” button is automatically disabled.

2nd part is even more exciting! You can easily adjust the pricing! Show it? Hide it? Place text like “Call now for best price!”? It’s totally up to you! This mode will actually work together with e-commerce too, when a price is switched to “not visible” or replaced with “custom text”, then the add to cart button won’t show! This can be used to market highly price sensitive products.

Let’s not wait, how about giving it a 14-days, obligation free trial?

http://www.webshaper.com.my/freetrial.php

See how client use as an catalog.
http://usfood.com.my/
http://triokaden.com/

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Bravo! webShaper Stores is now Lowyat.net’s Official E-commerce Partner.

Our team is proud to be associated with Malaysia largest and most active tech forums,  it’s a recognition we have done a great job so far. Needless to say, there are currently TONS of live buying and selling activities happening in the Forum’s Trade Zone.

webShaper Stores – Malaysia’s Largest Forum Official E-commerce Partner

A RSS-Feed to share e-commerce related news and webShaper updates too!

Ok, time to get back to work now, stay tuned for more updates. tips: birdie is coming…

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Facebook Login

Social e-commerce is unstoppable! With Facebook conquering 600 millions users around the world, it’s something nobody can ignore (with notable exception like China or North Korea)

Here’s a very neat F-commerce infographics by CreativeFeed

Now, Imagine your eStore visitors could easily sign up an account  with you and do a fast checkout by just using their Facebook login! It’s amazingly easy and instantly boost up your conversion rate!

Easily let your visitors login via their Facebook account

Facebook Login will automatically prompt for Permission

Go to webShaper > Marketing > Social to enable it now! (Follow the tool tip guide)

Upload your icon (16 x 16px) and logo (75 x 75px)

Update the  Site URL and Site Domain (see tool tips for what to put there)

Attention: Don’t miss out these 2 fields or else you will get ERROR! Eg:

Site URL:  http://www.yoursite.com/fb/
Site Domain: yoursite.com

Tada… and you are done! It is really that simple!

A personal thanks from Facebook CEO, Mark Zuckerberg:
“Thank you all for spending (wasting) so much time at Facebook and
made me Time Person of the Year for 2010. “

You can even filter and find out who’s actually login via Facebook! Now how cool is that!?

Image Gallery 

One of the most anticipated (and requested) feature by webShaper clients! It’s finally here! Not merely a simple Image Gallery, this one comes with automated resizing and carousel (thumbnail rotating automatically) and Zooming (support 2 types of zooming, outer zoom and inner zoom!!!)

Image Gallery in Action (see live demo)

Just click on any products, Edit > View Gallery to access the Settings

1-Click Shipping Setup 

Say bye-bye to cumbersome shipping rate setup. We have designed a new 1-click Shipping Setup option, for you to easily setup a shipping rate table and put into use in seconds!

Defaults are PosLaju Domestic, Poslaju International, International Registered Air Mail (Pos malaysia) and Fedex International Economy. Even you are not using any of this, you can take advantage of this to do a super quick setup on shipping rate calculation!!! (note: double check the rate as it changes from time to time).

1-Click Shipping Setup – Fast Shipping Setup + Saves you (lot of) time!

Shipping Rate table is ready with just 1-click! Then you can easily update the rates too!

Dynamic JQuery Menu

For customers with thousands of products, you probably have noticed a slow down in how the old product catalog manager’s menu is loading as it becomes “overweight”.  So we have improved the menu by using the latest Jquery technology, so it only loads the product items as it’s clicked on. This enhancement has made the menu much more “light weight”, it is saving precious server resources, speed up the loading time and result in better User Experience for webShaper Stores.

It loads the sub category or products in real time.

Payment Gateways Update

iPay88 merchants will love this, as we will be the first webStore service to roll out the “ipay88 delay callback notification functionality”, so any delayed in bank notification to ipay88, won’t result in payment status not being updated. Additionally, we have added a new payment gateway too call Smoov Pay.
That’s about all for now. Still yet to kickstart your webStore? What are you waiting for?

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